Public Profile
Lien Ang
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Current:Communication Lead of CommCredit at VPBank
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Past:
- Senior Marketing Communication - Corporate Communication at FPT software HCM
- PR - Marketing Manager at SSG Corporation
- Senior Corporate Communication Executive at VNG Corporation
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Education:
- University of Social Sciences and Humanities HCMC, Vietnam
- Economic University of HCMC, Vietnam
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Connection:20 connection(s)
I am not the best, but the better in writing, imagination and viberate others by my passion in Communication.
If happiness is a journey, every working place has made my career journey. I could tell you about all my employer’s branding stories: the Culture of Software Company; the Creative in Game Industry, and the Logic of Finance-Banking intelligence.
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Job Function:Marketing
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Industries:Advertising/PR, Internet/Online Media, Education/Training
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Specialities:Online Marketing, Content Marketing, PR - Communication
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Job Level:Manager
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Communication Lead of CommCredit
VPBank
October 2016 - Present (9 years 2 months) -
Senior Marketing Communication - Corporate Communication
FPT software HCM
January 2015 - October 2016 (1 year 9 months)1. Corporate Communication (from Sep 2015)
2. In charge of Marketing Communication in “10.000 Bridge Software Engineers” project - training IT engineers to work and learn in Japan (from Jan 2015 to Sep 2015) -
PR - Marketing Manager
SSG Corporation
July 2012 - January 2015 (2 years 6 months)1. Product promoting (Applications, online games, game-topic websites)
- Executing market research and product positioning. Cooperating with Project Manager to set communication plan and implementation. Allocating tasks for team members, supervising, reporting.
- Organizing press conferences and offline events.
- Develop press releases and respond to media enquiries.
- Develop social media PR strategy
- Predicting market responses to set appropriate communicating methods.
2. Corporate communication:
- Work with Board of Management to identify company culture and core values since startup days.
- Develop key messages and talking points for employees.
- Organizing events and activities for employees: Monthly birthday and Year End Party, Anniversary, Charity events, etc.
- Establishing external relations with Journalists in ICT and Game fields.
- Manage crisis communications -
Senior Corporate Communication Executive
VNG Corporation
January 2011 - July 2012 (1 year 6 months)- Building communication plans; organizing Vietnam Internet community Fundraising (VNIF), which is one of VNG’s CSR activities.
Highlight projects: 1000 sweaters for highland children to come for school, Mid-Autumn Festival for highland children, etc.
- Writing news, building content and maintaining relationship with ICT journalists.
- Organize Corporation Events: Press’s Year End Party, YEP of VNG, Press Conference, VNG’s Birthday, Opening Ceremony for new office, etc.…
- Plan and execute for communication: F-idol (A completion for teen model); Zing Music Awards.
- Other: Researching VNG Brand awareness, keeping track and analyzing related social trends.
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University of Social Sciences and Humanities HCMC (Vietnam)
Bachelors , faculty journalism communication
2012 - 2014 -
Economic University of HCMC (Vietnam)
Bachelors , Foreign trade
2008 - 2012
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Content Marketing
2016
All about how to attract viewers by creative content
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Professional PR specialist
2010
BMG International Education (Institution of training Marketing & Communication)
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Groups and Associations:
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Honors and Awards:- Setting goals and conquering them: biking from Saigon to Rach Mieu bridge (covering a distance of approximately 60 kilometers); reaching the top of the Fansipan mountain and the Kota Kinabalu mountain (whose height is over 4000 meters).
- Creative, artistic works: Drawing, photography, making handmade and Do It Yourself (DIY) goods, etc. Reference for my current personal project: https://www.facebook.com/thiepkechuyen
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Hobbies and Interests:- Be backpacker to explore the picturesque beauty, diverse cultures and charismatic people of Vietnam as well as other countries in the world.
- Go to cinema with friends, updating news and trends.
- Favorite the image of Women in modern society: Independent, caring for one’s self and family.
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