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Minh Dang

Regional brand manager at Bosch Vietnam Co., Ltd.
Ho Chi Minh (Vietnam) - 21 connections

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  • Current:
    Brand Manager (Vietnam & Cambodia) at Bosch Vietnam Co., Ltd.
  • Past:
    • Economic Business Development Intern at Aransas Pass Chamber of Commerce
    • Graduate Research Assistant at Coastal Bend Business Innovation Center
    • Unit Sales Manager at Kimberly-Clark
  • Education:
    • Texas A&M University-Corpus Christi, United States
    • Hong bang university
  • Connection:
    21 connection(s)


Minh Dang, bilingual MBA graduate with 5 years in management, profit growth, and sales analysis. Areas of management expertise include optimum product portfolio, business valuation, cost, inventory, and people. Strong analytical and problem solving skills. Proficiency in computer software programs including Microsoft Office, SAP, and Soaloa business report analysis

  • Job Function:
    Marketing, Management, Accounting/Finance
  • Industries:
    FMCG - Household / Personal Care, Industrial/Consumer Manufacturing
  • Job Level:


  • Brand Manager (Vietnam & Cambodia)

    Bosch Vietnam Co., Ltd.
    February 2014 - Present (6 years 7 months)

    • Contribute to +15% growth of overall power tools business vs PY
    • New product launches with incremental sales contributing to 15% share of T/O
    • Contribute to +29% growth of accessories business vs PY with healthy balanced product portfolio
    • Improve net profit margin from -7% to +5% with optimum margin mix of products
    • Double Sia flexible abrasive business within 1 year
    • Work closely with rBU to carry out 3-5 years business plan focusing on price positioning, branding & distribution strategy
    • Build and improve strong brand presence at target group customers
    • Marketing expense management
    • Forecast stock requirements and manage stock on hands to meet market demand
    • Work closely with SCS & LOG to optimize lean process & on time delivery
    • Communicate and guide AC sales team to make sure effective product , promotion & price strategy implementation
    • Act as ambassador for Accessories within Power Tools business
    unit with strongest product knowledge and ability to hands-on train dealers, sub-dealers and end-users.
    • Price mirrors, quality and specification comparisons with competitors
    • Conduct thorough industrial market study regarding segment, customers, competitors, distribution & pricing

  • Economic Business Development Intern

    Aransas Pass Chamber of Commerce
    September 2012 - December 2012 (3 months)

    •Communicated with professional organizations, government agency or others to stay abreast of industry or business trends
    •Created the city profile & tax abatement reports to attract potential developers and investors (Aransas Pass City, 2012)
    •Consulted on financial structures, cost management, and inventory management for local businesses (2012)
    •Promoted business exchange activities and marketing campaign for the city of (Aransas Pass City, 2012)
    •Maintained or updated business intelligence tools, databases, dashboards, systems or methods

  • Graduate Research Assistant

    Coastal Bend Business Innovation Center
    March 2012 - June 2013 (1 year 3 months)

    •Researched potential market for 27 client companies at the Coastal Bend area.
    •Contributed to research on recycled water in hydraulic fracturing process, appeared on local news.
    •Assisted 3 companies in different industries to write business plans.
    •Conducted weighted average cost of capital, sales, income statement, balance sheet and statement of cash flow pro forma for 3 start-up firms and completed a feasibility study for 1 nonprofit firm

  • Unit Sales Manager

    August 2007 - February 2009 (1 year 6 months)

    •Contributed to 25% growth rate of sales revenue in sales division
    •Helped to increase net profit margin of distributor to 20%; increased sales from $900,000 to $1,110,000 in the fiscal year 2008
    •Supervised and coached 14 sales associates on managing customer relationships, selling skills, closing the deals, blocking competitors, increasing product visibility and weighted distribution
    •Analyzed sales performances of 14 sales associates and distributor based on sales target, coverage ratio, return on investment and commitment; Maintained relationships with over 1,400 customers, 1 supplier and 1 distributor
    •Protected 70% market share in two districts with population of over 800,000 people
    •Developed and implemented a records management program for filing, protection and retrieval of records
    •Reviewed forms and reports and conferred with management and users about format, distribution and purpose
    •Interviewed personnel and conducted on-site observations to ascertain unit functions, work performed, and methods, equipment, and personnel used
    •Prepared manuals and trained workers in use of new forms, reports, procedures or equipment, according to policy
    •Designed, evaluated, recommended and approved changes of forms and reports


  • Texas A&M University-Corpus Christi (United States)

    MBA , Finance, General
    2010 - 2012

    Summa Cum Laude GPA 4.0/4.0

    Activities and Societies:
    •Member of Student Finance Association
    •Member of Vietnamese Student Association
  • Hong bang university

    , English Language and Literature/Letters
    2003 - 2007
    Activities and Societies:
    •Community volunteer to raise funds supporting disabled children
    •Master of Ceremony at Kent International College's English Speaking Club

Additional Information

  • Websites:
  • Groups and Associations:
  • Honors and Awards:
    •TAMUCC Graduate Studies Scholarship recipient all academic years
    •ESL Keynote Speaker
    •TAMUCC Indoor Soccer Champion

Personal Information

  • Hobbies and Interests:
    reading & football

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