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Nguyet Le

Trade Marketing Assistant at Huong Thuy Manufacture Service Trading Corp
Ho Chi Minh (Vietnam) - 5 connections

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  • Current:
    Trade Marketing Assistant at Huong Thuy Manufacture Service Trading Corp
  • Past:
    • Sales Planning Assistant - Modern Trade at DIANA JSC – A MEMBER OF UNICHARM ( JAPAN )
    • DT Channel Activation Executive at Unilever Vietnam International Company Ltd
    • Trade Marketing Admin at Unilever Vietnam International Company Ltd
  • Education:
    • Ho Chi Minh City of Economic of University, Vietnam
  • Connection:
    5 connection(s)


Trade Marketing Assistant
Sales Planning Assistant – Modern Trade
DT Channel Activation Executive
Trade Marketing Admin

  • Job Function:
    Sales, Trade Marketing
  • Industries:
    FMCG - Household / Personal Care, Food/Beverage/Dairy, Retail/Wholesale/Distributor
  • Job Level:
    Experienced (Non-manager)


  • Trade Marketing Assistant

    Huong Thuy Manufacture Service Trading Corp
    August 2017 - Present (3 years 1 month)

    o Sales forecast, distribution and business/trade activity planning-annually master forecast and quarterly, monthly action and/or revised planning.
    o Work closely with Sales team on retailer trading terms negotiation to ensure trade investment and expected sales returns in line with delivering department profit objectives.
    o Work closely with Sales Team (Internal & External) and agency on sampling activities plan inclusive of stock requirement, target outlets/locations, delivery, …
    o Working closely with Channel Sales Manager-Export to execute the approved marketing activities in line with brand objectives
    o Interact with consumers to provide relevant information in response to inquiries, concerns and requests about our products and services as needed.
    o Taking care of the standard reports and processes in managing the brand (Tracking, events execution, competitive monitoring, …)
    o Work with agencies to develop sampling tools, communication materials to support the sampling activities.
    o Work closely with Agencies and Sales on the right channels/outlets selection, to ensure efficient execution.
    o Evaluation of the effectiveness of the brand activities
    o Monitor and manage each of the sales/marketing activities to be spent within the A&P budget allocated.
    o Monitor, review, and analyze competitor activities such as pricing, communication, launch /re-launch.
    o Sampling order and forecast submission
    o Works directly with the local agency partners (advertising, media, BTL activities) on project executions and implementation

  • Sales Planning Assistant - Modern Trade

    April 2015 - July 2017 (2 years 3 months)

    o Support and responsible for business operations at supermarket system.
    o Counseling for KAM about strategic effective sales at supermarket.
    o Support the KAM in to the negotiation, as well as all related documents to the contract/sales: annual negotiations, including trading term and conditions, to facilitate sales agreements and achieve targeted margins and the most profitable for the company.
    o Building good relationship with customers to maintain and develop the merchandising status according to the number of facing, eye level, and cheapest rental position in order to boost the company product visibility.
    o Support for KAM to achieve sale goals in budget authorization areas.
    o Monitor and report promotion budget and costs of hiring in charge system.
    o Provide and analyze data sale out/ sale in every day/week/ month.
    o Forecast sales to control out of stock.
    o Work closely with the cross-functional teams to ensure efficient and effective execution.
    o Co-ordinate with Accounting Department and review collection all due account receivables granted to customers.
    o Coordinate with KAM/ USM to doing activation, voucher, and administrative procedures as: contract, payments.
    o Work with supply chain to repair goods promotion and control stock to make sure to meet orders and inventory.
    o Representing send all notices/ related information from the KAM to the sales team.
    o To all transfer orders/PO packing/combined with logistics/ Coordinator and monitor the progress of packing/shipping to the warehouse.
    o Attendance/summarize cost of mission/Payrolls/bonus system include: USM/PG/PC each month.

  • DT Channel Activation Executive

    Unilever Vietnam International Company Ltd
    January 2012 - March 2015 (3 years 3 months)

    o Work with marketing team to send COM allocation for regions.
    o Contact with Sup/ASM to follow up COM activations.
    o Collect and summarize COM activation report to update for Marketing team (weekly report, brand evaluation, picture, ...)
    o Work with Finance to make scheme.
    o Work and push Legal department, Trade Marketing Director, VP to get fully approval scheme.
    o Create trade announcement to send Department of industry and Commerce.
    o Follow up design, production, delivery POSM and gifts for distributors.
    o Contact with 4 branches to set & check target for customers.
    o Export & approve target by customers & distributors at 4 regions.
    o Weekly update turnover report.
    o Send report of SPW’s result at the end of the quarter to submit incentive/award for Distributors & Wholesalers.
    o Work with Finance to pay incentive to distributors with final result.
    o Analyze data of SPW contribution at the end of quarter to review project and manage target for next quarter.

  • Trade Marketing Admin

    Unilever Vietnam International Company Ltd
    October 2008 - December 2011 (3 years 3 months)

    1/ ADMIN JOBs
    o Preparing and checking all documents, contracts, invoices before getting Manager ‘s approval
    o File documents: Contracts, invoices, promotion & activation schedule both in Modern Trade & Distributive Trade (MT&DT).
    o Prepare the process and procedure for team on business travel.
    o Organize the monthly meeting and ad-hoc meeting for team.
    o Contact with Key Account, customers, other departments & Financial Accounting for invoices, documents, information.
    o Support team checks the DT & MT activation progress to ensure that it run in line vs. schedule.
    o Arranging agencies to develop master layout for Metro, Coop, Big C, Independent stores.
    o Push agencies to get first draft art-word and stores adaptation
    o Send stores adaptation to MT Traffic Controller/directly to Key Account.
    o Continue working closely with agencies to get final artwork and final stores adaptation (Customized art word for each store).
    o Check the POSM installation at MT channels.
    o Asking Key Account to send spaces confirmation.
    o Collecting and consolidating POSM quantity, information.
    o Co-ordinate with Buying Department to select agency for production. Chase the quotations of agencies.
    o Follow up production: checking mock-up, test print, testing quality and quantity.
    o Follow up POSM installation and clearance: contact Sup/team leader/SIP to support agencies.
    o Preparing Service Contract for MT Activation.


  • Ho Chi Minh City of Economic of University (Vietnam)

    2010 - 2012

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