Current:Marketing Specialist at Sun Life
- Marketing Coordinator at Diageo
- Account Executive at MullenLowe Vietnam
- HUFLIT University, Vietnam
A person who experienced in both Advertising and Marketing field, Tuyen has qualified at:
Brand strategy: Ability to construct a strategy which maximizing brand USP and Positioning in the market (self-winding case as Lg-Vina Organists, Him Lam, Hanoimilk).
Content writer: Develop content plan to promote product propositions and brand on social. (achieving more than 1000 total engagement per post within 25$ on media).
Product intelligence panel: Analyze competitive landscape to set up strong and valuable product benefits.
Idea/Conceptualization: Creative capacity to come up with interesting ideas and execute in details.
Market research: “Always on” research on market trends and customer needs to define winning space.
Can do attitude, determined, a doer and risk-taker, that thriving for end-result.
To view my stories toward Advertising and Marketing please kindly find out as this link below:
Industries:Advertising/PR, FMCG - Household / Personal Care, Food/Beverage/Dairy
Job Level:Experienced (Non-manager)
Sun LifeMay 2017 - Present (4 years 2 months)
DiageoOctober 2016 - March 2017 (5 months)
MullenLowe VietnamSeptember 2015 - July 2016 (10 months)