Positioning strategy for a new digital brand?
First of all, this is a real-life business situation, not theory, that I am happy to see your ideas :)
Assume that you are going to launch a new online service for a local market that has looks briefly like other top global ones (such as social network has facebook, search engine has Google, video hosting has Youtube, B2B has Alibaba...), what should be our business strategy, offering strategy (e.g. values proposition,...) and brand positioning strategy to win the local market?
Be free and creative, every ideas has values. Let's together develop Vietnam's internet market.
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- Hien Nguyen1333955651
new online service of new company? your mission?, your targets? kind of service you will luanch? in general, you provided little clue to offer a suggestion
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Dear,
I came across this information about Talkshow: Integrated Digital Marketing 2013 that will be hold in 20th, Dec 2012. I think you will get some ideas for your question. And here is the link: http://talkshow.ebrand.vn/ . :)
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