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Khoa Do Xuan
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Current:Project Manager at VN Price (Vatgia.com)
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Past:
- Marketing Manager at CVM Distribution Ltd
- Regional Marketing Specialist at The Founder Institute
- Project Manager at Topica Education Group
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Education:
- Sweden, Sweden
- University of Commerce, Vietnam
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Connection:11 connection(s)
A result-oriented marketer who get the job done. In-depth knowledge of launching, distributing new products and obsessed by excellent Customer Service. Fascinated by Entrepreneurship, Business trends and Disruptive Innovation.
Working skills:
Relationship marketing:
• Customer relationship managing
• Loyalty program designing
• Excellent customer service executing
Communication:
• Online marketing (Social media, Google ads network etc.)
• Event, PR and Content marketing
• Community building
• WOM
Distributing:
• Multi-channel distributing
• Trade marketing and E-Promotion
• E-commerce system design
• Delivery service and warehouse managing
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Job Function:Sales
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Industries:Internet/Online Media, Retail/Wholesale/Distributor
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Specialities:Marketing management, Project management, Strategic marketing planning, Business consulting
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Job Level:Manager
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Project Manager
VN Price (Vatgia.com)
March 2013 - July 2013 (4 months)Biggest E-commerce company in South East Asia
Major Responsibilities
• Reached Sale target & Business modeling
• Downsized & Re- organizing team
• Optimized Online media channels to reach higher conversion rate
Achievements
• Boost 12% sales, cut 20% marketing cost in 1 month
• Doubled sales for Email channel
• Reformed Customer Service from operating 8 hours to 18 hours per day -
Marketing Manager
CVM Distribution Ltd
March 2012 - February 2013 (11 months)Young Startup, First importer of Garnier shampoo in Hanoi, Vietnam
Achievements
• Optimized product line from 20 to 4 key products
• Applied new procurement process that reduced 20% purchasing time
• Introduced new Incentive program that decreased 30 % of acceptable debt
• Developed distribution network consisted of 105 convenience stores, 5 e-shops, 3 supermarkets
• Negotiated with dealers to extend distribution network to 6 rural markets -
Regional Marketing Specialist
The Founder Institute
August 2011 - March 2012 (7 months)Biggest Incubator Worldwide
Achievements
• Defined 10 influencers, 3 Venture funds and 100+ potential customers (ICT start-ups) right after 1 month.
• Recruited 20 entrepreneurs (included Appota, Biaki, Giaytot...)
• Managed boot camps and networking events to convert 150 potential customers to 20 attendances.
• 2 of 20 Entrepreneurs were invested by IDG Venture, Cyber Agents -
Project Manager
Topica Education Group Headhunting & HR Services
September 2010 - February 2012 (1 year 5 months)Biggest Online-Education company in Vietnam
Major Responsibilities
• Managed World Bank’s Mobile Social Network project (MSN)
• Built online community for developers and venture investors
Achievements
• 10 networking events, 150 attendances each for MSN
• 11 000 active members in Launch and Mobile Monday online ICT communities
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Sweden (Sweden)
Masters , Marketing
2013 - 2014Main study:
- Disruptive innovation
- Experience marketing
- Marketing in turbulent markets
- Entrepreneurship in international contextActivities and Societies:Vaxjo International Student
Linnaeus University Student Union -
University of Commerce (Vietnam)
Bachelors , Marketing
2006 - 2010Title:
- Deputy Secretary – Faculty’s Youth Communist League - Party Committee - University's Youth Communist League
Achievements:
- Feb 2008 Annualy university scholarship.
- Excellent results in Marketing subjectsActivities and Societies:- Jan 2010 “10 000 Smiles “ charity donation project connect with Operation Smile Vietnam
- Oct 2008 “BINGO global business conference” - organizer,
- Aug 2008 “International Study Camp at NUS“ team leader of North Vietnamese student,
- Aug 2008 MP soccer team - a football club of classmates - left back winger,
- Jun 2007 “Green Summer” and “Fueled University Entrance Exam” program - volunteer
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Business Incubation Basics - The World Bank
2011
- Incubation and its development - How to run an incubator in developing countries - The impact of Incubation and Entrepreneur in Business world
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Groups and Associations:
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Honors and Awards:Runner-up - Estiem Europe Business Competition - February 2014
- Business Competition by Estiem in Europe
- Finalists compete in Poland
LG S-class GOLD ambassador - LG Electronic Vietnam - January 2010
- Marketing & Communication contest held by LG in their promotion campaign for LG S-class mobile phones.
- Top 10 out of 300 teams
Rain-maker - NUS Business Incubation of Global Organisation - July 2008
- Best seller brought 6600 USD out of 14 900 USD in revenue of “International Study Camp @ NUS 2008” project.
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